NEWS & MEDIA

25 June 2021

In Camerino, Art Comes Back To Life with Digital Technology


Haltadefinizione technology stars in the exhibition “Camerino Outside the Walls: Painting from the sixteenth to eighteenth centuries”.

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In a step toward recovery from the earthquake that struck central Italy in 2016, the town of Camerino proudly inaugurates the exhibition Camerino Outside the Walls: Painting from the Sixteenth to Eighteenth Centuries, which will remain open until September 19 in Palazzo Castelli.

The exhibition’s objetive is to highlight works of art held in the local area and which have been either recovered from or been spared from earthquake damage, or that are kept in churches or museums that are not safe to enter. Haltadefinizione has performed digital acquisition photography with ultra-high definition Gigapixel technology on two of the most representative masterpieces in the exhibition’s catalog. They are, The Vision of Saint Filippo Neri with the Madonna and Christ Child, by Giovan Battista Tiepolo, and the Annunciation by Giovanni Angelo d’Antonio, which are both now available in the online Haltadefinizione Image Bank.

Having an ultra-high definition digital image of the works will facilitate future monitoring of their conservation status and at the same time will allow the general public to have closer access to the works than ever before.

Haltadefinizione has installed an interactive multimedia touch-screen digital viewing station in the Camerino exhibition.

Thanks to storytelling technology developed with partner company Memooria, visitors will be able to explore these masterworks by Tiepolo and Giovanni Angelo d’Antonio through four exclusive art history virtual tours, written by Prof. Francesco Maria Orsolini and Dr. Barbara Mastrocola, including one about diagnostic investigations, written by Prof. Graziella Roselli of the University of Camerino.

This avant-garde digital platform amplifies the visitor’s experience with multimedia storytelling. In the words of Luca Ponzio, founder of Haltadefinizione, “One of our objectives at Haltadefinizione is the promotion and enhancement of the cultural and artistic heritage and our high-definition digitalization of works of art gives us that opportunity. This new multimedia storytelling tool helps visitors broaden their knowledge of the works, and gives them the ability to zoom all the way in to the painting’s surface without loss of image quality and to see much more than is possible with the naked eye. We are proud of our collaboration on this exhibition and we hope that the arts can help the Marche, and all of us, to make a comeback.”

Even if digital technology can never replace the emotions of standing face to face with an original work of art, the exhibition “Camerino Outside the Walls: Painting from the Sixteenth to Eighteenth Centuries” adds another layer to that experience.

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